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Retail Shopping - Strategic Map

September 2022 • Strategic analysis of retail shopping landscape

Strategic Map: Retail Shopping Landscape

Evolution and value chain analysis of retail shopping concepts

Retail Shopping Strategic Map - September 2022

Attribution: This map is licensed under CC-BY-SA 4.0 by Simon Wardley. View the original work on Miro.

Map Overview

Key Insights

  • • Transition from physical to virtual retail experiences
  • • Emergence of social virtual practices
  • • Importance of data analytics and personalization
  • • Evolution of business models in retail

Strategic Implications

  • • Virtual presence becoming essential for retailers
  • • Data-driven personalization as competitive advantage
  • • Social interactions moving to virtual spaces
  • • New asset classes emerging (crypto, NFTs)

Key Components

Emerging Virtual Practice

Social virtual interactions and virtual goods becoming mainstream

Data Analytics

Personalization, convenience, and experience optimization

New Assets

Crypto, NFTs, and digital ownership models

Virtual Status

Digital identity and belonging in virtual spaces

Learning Points

Value Chain Analysis: Understanding how retail components evolve from genesis to commodity

Evolution Patterns: Identifying emerging trends and their progression through maturity stages

Strategic Positioning: Recognizing opportunities in the transition from physical to virtual retail

Competitive Dynamics: How new technologies and practices reshape industry boundaries